LIFENG ORIGINAL DOCUMENTARIES · 2026
The people who
keep red alive.
Two original documentaries follow the hands, businesses and memories behind the red envelope, from workshops in Guangzhou to families around the world.
《Guangdong Lai See: How a Single Taiwanese Machine Powered the Red Envelope Boom of the 1990s》
One single Taiwanese machine produced 300,000 red envelopes a day, powering Guangdong's hottest New Year goods business in the 1990s. Follow Ms. Zhong, inheritor of the red envelope craft, back to the origins of Guangdong's lai see industry: hand-gluing red paper, importing the first envelope-sealing machine, dealers queuing for orders, the challenge of printing the perfect "authentic red," and how her father trained apprentices who spread the craft nationwide.
Final documentary slot · source footage pending final edit
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Final documentary slot · source footage pending final editMore films